BMW CEO Fuming Over Chinese Knock-Off Of Popular X5 SUV
BMW CEO Norbert Reithofer is not happy. In a case which proves that nothing is immune to the sleight of hand of Chinese manufacturers and their ability and willingness to clone any product on earth, BMW has been forced to threaten legal action over a cheap knock-off version of their popular X5 SUV.

The Chinese-made SUV which ironically enough is called CEO is almost identical in appearance to BMW's X5…especially from the rear.

"We have already taken steps against the marketing of the CEO (SUV) in Europe. Should this car be presented at the IAA, we will look into taking further legal steps," a BMW spokesman said.

Forbes reports that Karl Schloessl, the owner of independent importer China Automobile Deutschland said he knew nothing of the legal action, but said it might well help sales of the model. Schloessl said he is planning to sell the cars at around 100 dealerships in Germany starting in October…again proving there is no shame among the Chinese or the vendors who get rich selling their knock-off merchandise.


The BMW X5 is pictured on the left and the Chinese CEO SUV is on the right.